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2012 concept bike build, my Honours year Industrial Design project!

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    2012 concept bike build, my Honours year Industrial Design project!

    Hey guys! I thought it might be a good idea to post my final year Industrial Design project online for both my own benefit and to share it with those of you who might be interested. I hope you enjoy watching the progress and even though I'm already well into the project, It would be great to get some feedback from those of you who ride or are even just interested in bikes!

    (this will be a long post, so if you're just after pictures scroll down! :up: )
    Also please keep in mind it will probably take me a couple days to post my progress up to where I am now haha

    First a bit about myself,

    My name is James Roberton, I'm 22 and I'm a fourth year Industrial Design student at Monash University in Victoria, Australia.
    I've been into cars and bikes all my life and gone through phases of liking each more than the other. I drive a 1985 BMW e30 323i. I dont need to tell you how much i love it and how awesome it is bla bla bla...
    here is a pic :p

    I've also always had a fascination with motorcycles however only recently started riding on the road. I've had a couple of yamaha dirt bikes, a Suzuki DR200, Suzuki bandit 250, and still have a Suzuki RMX250 (Which will be for sale soon!)
    Here is the bandit as it was when I sold it:

    So I've always been into classic cars and bikes, automotive styling, modifying/restoring and starting projects of all sorts. I was a keen designer at school and It made sense I would end up in Industrial design, specialising in transportation design. I love the course, It's challenging and very time consuming but the results of hard work are extremely satisfying.

    I hope to become either a creative designer or Clay modeller/fabricator in the automotive industry. Though I'm leaning towards clay modelling since I love the hands on approach to design in three dimensions.
    Here's an example of a speed form I modelled in clay last semester:

    As I said it will take me a while to post my progress so far so bear with me!

    So now about the project! Our final year of Industrial Design is run as an Honours year, whereby we have to develop our own brief for a project the runs the full length of the year. There are about 6 of us doing transport design projects. Of those, I am the only one doing a motorcycle, and also the only person planning to do a full size 1:1 scale transport model.
    I should point out this is an individual project and is not run in groups or pairs as in some other universities.

    We must present our work at the end of the year including our final model and our Critical Justification, as well as a lot of deliverables along the way.
    The CJ includes basically all of our research and development, as well as our task clarification, product design specification, manufacturing process, material, colour and trim, basically everything from the initial brief through the design process to manufacture.

    Ill save all the boring research from you and give you the cliffs:

    I was unhappy with the range of lightweight, aesthetically appealing, affordable motorcycles available on the market to learner riders. A lot of fully faired LAMS bikes are disguised to look a lot bigger than they really are, and most smaller naked bikes have almost no input to design at all. There is nothing on the market today that utilises the fact it has a smaller capacity engine to create a lightweight bike with a truly user centred rider experience, without being disguised as anything else.
    I wanted to design a bike that reflected the ideals of 1950's Rocker culture and represented freedom, simplicity, and independence, as well as being exciting and a little bit bad ass :P

    Thus the project is named ROCK ON!
    A modern day cafe racer if you please:D

    At no time in any of the following posts is the design finished unless otherwise stated.

    So from here, after copious amounts of market research and benchmarking we had to come up with three concepts, and here they are:




    To be totally honest I wasn't happy with any of these designs, it was more the themes of each concept I was focusing on. The Direction I decided to pursue involved a combination themes from each concept. Though if I had to be more specific it would be Concept 3 i was mostly focused on.

    So on went the sketching.. and I mean a lot of sketching. I literally have 100's of pages haha
    Here is a sample of some of the more important sketches for my direction:

    As you can see from these sketches, I'm running with this theme of having a low slung hood that covers the top of the forks, and has the handle bars wrap out from underneath. I wanted to visually lengthen the bike since the wheel base is shortened and the seat hight is relatively high. This is keeping in tune with classic cafe racer linear styling.
    However a lot of these sketches were relating too much to a retro graphic, and I wanted to take the project in a more contemporary direction. Keeping the ideals of the cafe racer without literally interpreting the design aesthetic.

    From Here I made a full sized mock up model from cardboard just to get proportions and dimensions correct. I then took the model back into CAD and started modelling the new design.

    More to come tomorrow!
    Last edited by JamesE30; 08-16-2011, 09:05 AM.

    M-technic I club

    Ok so skip forward a bit and this brings us up to about mid year.
    At the end of first semester we had to submit our Product Design specification (a lot of technical data required to meet standards etc) as well as information of materials and manufacturing process and functional requirements, size envelope and constraints etc. If anyone cares about any of this or wants to know anything specific let me know and I'll post it up! But For now ill save you all the text!

    By mid year we are not required to have our final design, in fact it is expected that the design is nowhere near complete at this stage. This is only the halfway mark. So this is why the renderings don't contain smaller, finer details, and components that ad realism. At this stage we are focusing on the overall direction of the project and the proportions, themes and function of the design.

    We also had to make a 10minute presentation of our progress. I'll let the pictures do the talking but basically these are the more interesting slides from the presentation.

    The manufacturing process involves Selective Laser Sintering, effectively a relatively new form of 3D printing.

    Since these are just slides from my presentation, there is not a huge amount of text,

    So that's where I was end of semester one. I know my post is pretty vague since I've only uploaded a few slides so any questions just ask!

    Last edited by JamesE30; 08-17-2011, 10:33 AM.

    M-technic I club



      M-technic I club


        Originally posted by FredK
        However, in your absence, I will likely sit in your seat buck naked while making racecar noises as if I were maxing your E30 out on the Mulsanne Straight while allowing the perforated vinyl to soak up my butt sweat (going 200 mph does that to you).

        My year in Germany


          This has potential to be very cool!

          Thelma-Louise, the '88is Chump Car - back to M20 power!

          2014 ChumpCar Season Schedule!
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          Nov 1-2 Watkins Glen - Chumpionship - 1st car to exit the race with significant body damage :(

          Find us on FB! Schaut Speed Motorsports


            Needs more engine


              thats pretty damn cool man. based on that speed form design, i think you should try working for mazda... haha.
              AWD > RWD



                I'll be looking forward to your progress.

                Concept 3 is making my pants uncomfortably tight.
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                  Rad, I like all the sketching and design stuff alot

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                    Dude, this is fucking awesome. Your designs are very cool.
                    Your signature picture has been removed since it contained the Photobucket "upgrade your account" image.
                    This is the internet. Just make something up.


                      I like the concept sketches. They look like they took a long time to put together!

                      Originally posted by whysimon
                      WTF is hello Kitty (I'm 28 with no kids and I don't have cable)


                        Can't wait to see the final design!


                          Pure talent. Good luck with everything in the future. Looking forward to seeing more.
                          '02 Outback wagon
                          '87 325is 5sp
                          '93 Kawasaki ZR1100


                            got linked over here from looks like a cool project so far!


                              Very very cool can't wait to see more