WTF is BMW thinking Here!!

[!kid]

Yea But Dude you cant honestly Say you like that car it looks like a damn Toyota Prius!

This Think looks nothing like a BMW ever would. Or ever should!

that looks nothing like a Prius!

so what should an electric city car made by BMW look like?

[tjts1]

Coming to get you bitches

For $200,000

[!kid]

now thats bad ass!

[thebutcher37]

LOL saved the thread!

[Raxe]

I hope BMW can pull off 25 simultaneous models better than GM could. I'm sure they're already one of the biggest brands at the moment next to Mercedes.

[IminDiegoTriick]

LOL saved the thread!

!!

[TwoJ's]

Sounds pretty fucking cool from an engineering standpoint. Sure is ugly though.

[87e30]

Not as bad as Aston Martin competing with smart cars:

[quikveedb2]

I would daily the shit out of that Aston. Tint, lip, weaves, drop, done.

[87e30]

It's sooo... wrong

[Brandon12V]

W.T. F. is a Megacity

[QUKBMER]

Has to be worst idea yet!

http://www.e90post.com/forums/showthread.php?t=498586

BMW i news on a roll today. Just moments after the first ever BMW i8 spy shots, here are the first ever BMW i3 spyhots. The BMW i3 is the production version of BMW's pure electric and long-awaited Megacity Vehicle. The vehicle was spied in scandinavia, where BMW-TV was working on their own movie.

The BMW i3 will hit the market in 2013 and targets an annual sale of at least 30,000 units. According to Ian Robertson, "As with all BMW Group products, the BMW i3 will be a premium car." This translates to a premium price of at least € 40,000 in Europe.

BMW recently finished the Mini E program to evaluate the needs and demands people have of a purely electric car. They'll continue to do so with the 1er Active E program commencing later this year. The BMW i3 will make use of the experience BMW made and makes during these programs.

Here is a summary of the philosophy behind the i3's design and consturction:

-- Vehicle structure: Unlike most other small cars, the Megacity will not be a unibody vehicle. Instead, its structure will resemble that of a body-on-frame vehicle. BMW describes the design as "two horizontally separated independent modules." The lower half is the "drive" module -- an aluminum chassis that melds the battery, electric drive system and crash structure. A high-strength, lightweight, carbon fiber passenger compartment is attached on top. The key benefit is weight reduction, a prime consideration in reducing the weight and cost of the battery, while providing sufficient range, Draeger said.

-- Materials and manufacturing: Draeger said BMW will push suppliers for 100 percent recyclability of parts. Innovative use of weight-saving carbon fiber is a key to making the design work. BMW has partnered with SGL Automotive Carbon Fibers to build a carbon fiber plant in Moses Lake, Wash. He added that carbon fiber-reinforced plastic parts will be impregnated with color, removing the need for a paint shop. That will reduce energy use and emissions.

BMW will go to great lengths to reduce the cost of carbon fiber. BMW's process involves reuse of scrap, enabled by a new technique of turning carbon strands into sheets of fiber, Stuermer said. BMW will use a new "quasi-stamping process" to make smaller carbon fiber-reinforced plastic parts than automakers normally use, saving cost and time.

-- Recycling: BMW will design the vehicle for recycling, Draeger said. But, he said, with the Megacity's design, its life cycle might be extended beyond current expectations. "We could re-skin it," he said. "We could recycle the body-in-white [exterior shell], although we are still working on that."

-- Consumer financing: BMW AG CEO Norbert Reithofer has said the company's initial EVs will be expensive and will probably lose money. That may spur the company to come up with extended leasing, perhaps with mandatory vehicle recycling, Stuermer said. Otherwise, the cost of the car would be a barrier, he said: "The consumer is looking at a small car with unproven technology that's likely to carry a very large price ticket. If you want to get into everyone's garage, you need to reduce the risk of ownership."

AH..........FAIL !!!!!:down:

[mikeedler]

WTF, 1982 is long gone, cars just seem to look a bit different than the box E30. Dont get me wrong the e30 is the best car ever built, but times do move along. I remember when i was young and thought the world was going to end when i saw the first FORD taurus. (THE EGG) that was a car that was back then way ahead of its time) and obv. still is.

[Ryan...]

Where can I buy taillights from the first one? It would be tits on my e30 project.

[CorvallisBMW]

No, I don't like that car, so I don't have to honestly worry about it. I also don't like the X6, the last few incarnations of the 7 series, the E60 5 series, and several other cars. But I'm also not going to lose sleep over the fact that my favorite car company is making cars I don't like. They're making plenty of cars that you or I will probably NEVER own or even drive, so what's the use in going on some crazy rant about it? Are they marketing this car toward you? No.

Truth. Spoken here.

Bottom line is BMW needs to up it's CAFE (corporate average fuel economy) to meet benchmarks in both the US and the EU. You can only sell so many 760li super-sedans before getting pimpslapped by the regulatory boards. Hence an EV to offset said cars. Would you rather they do away with the M-division to meet CAFE standards?