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Bill Heard is at it again, stealin cars!

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    Bill Heard is at it again, stealin cars!

    talk about shady dealing...

    http://www.wtvf.com/Global/story.asp?S=5642879


    Message Reveals Attitudes Towards Dealer's Customers
    Nov 7, 2006 09:53 AM

    It's one of the biggest auto dealerships in Middle Tennessee.

    Now, some former managers from Bill Heard Chevrolet are coming forward and telling all they know. They say it's partly out of guilt. This follows an exclusive NewsChannel 5 investigation into the company's sales practices.

    As our consumer investigator Jennifer Kraus found, one customer discovered some shocking evidence that a salesman left behind. After Melissa Buck went to Bill Heard Chevrolet in Antioch and bought a 2004 Chevy Trailblazer, she felt she'd been ripped off.

    "So I pushed this button," Buck tells NewsChannel 5 consumer investigator Jennifer Kraus. And that, she says, confirmed her fears.

    "We would like to congratulate you on your ‘04 Trailblazer," a voice said. It's a recording that'd been left on the car's message system by the salesmen at Bill Heard that closes with this zinger:

    "I know you got f**ked, but still in the long run, you're going to be happy with it. So, take care!"

    Buck's reaction: "They were admitting to me, it seemed like, they did do exactly what they said." And we found former Bill Heard managers who all say the message - "I know you got f**ked" -- is par for the course.

    "It's not something where you go, ‘Oh, I can't believe I just did that,'" recalls Glenn Radford, who was a finance manager at Bill Heard for three years. "It's like, "Yeah. I just got them. I just stuck it to ‘em." Mary Herron worked as both finance and customer service manager.

    "In the three years that you were there, this is the way Bill Heard did business?" Jennifer Kraus asked Herron.

    "Yes," she replied.

    And it's why, these former insiders, the Better Business Bureau gets more complaints about Bill Heard than any other car dealer. "They put their trust in you and all you're interested in is getting as much money out of them as you physically can," Radford adds. Remember Earl Kieselhorst? Two days after he bought a truck this summer, Bill Heard took it from his driveway in the middle of the night.

    "You see this repeatedly at Bill Heard," Herron says.

    Bill Heard told Kieselhorst that he'd gotten a deal that was just too good and he was going have to pay $10,000 more if he wanted the truck back. "I was there," says another former manager, who did not want to be identified. "I saw it. I saw the smiles. I saw the laughs. It's just ‘let's get them.'"

    Bill Heard frequently lets customers drive home in cars that have not been financed. Customers think they've got a car loan, but are often surprised to later find out that they really don't. "They're riding for weeks or months and then they're asked to bring the vehicle back," Herron says. The anonymous manager says, "If they sold 20 cars in a day, trust me, half of them will come back."

    When Melissa Buck was asked to bring her car back, she said she wanted her trade-in back. "And they said, ‘No, no, no, we can't do that,'" Buck recalls.

    Bill Heard usually won't return a customer's trade-in even though the law says they're supposed to. "That's actually company policy," the anonymous manager adds. "We'll tell them the trade is sold. We didn't know. We can't get it back."

    Glenn Radford says that salesmen would then tell customers, "I'd love to give it to you, but it's sold. It's already gone. I'm sorry."

    Melissa Buck remembers, "I thought, well, how am I going to go home?" And that leaves customers right where Bill Heard wants them. Radford says the salesmen had the answer: "Well, I've got this over here for you."

    That's how Buck says she wound up with a Trailblazer, even though it was nearly $250 dollars more a month than the new car she'd had. "It's like our car payment is higher than our house payment now," Buck adds.

    Then there's Nancy Luna who still has no idea how she wound up paying more than $26,000 for a Chevy Malibu at Bill Heard when the sticker price was just $19,000. "How closely did you look at what you were signing?" Kraus asked Luna. "Probably not as close as I should have," she answers.

    The unidentified manager says, "They just say, ‘Sign here and here and here and over here' -- and people will sign." "It was just the way they rushed it at me," Luna said. The manager adds, "They don't know what the hell they're signing."

    Former managers, in fact, say customers are often signing blank sales contracts. "Why are they given a blank form?" Kraus asks Herron. "So they can make their changes," the former finance manager replies.

    Bill Heard employees, they say, will then sometimes raise the price of the car -- even add hefty cash bonuses for themselves. "It is easy to take advantage of those guys - easy," the unidentified manager adds.

    And it's not only easy. They says that it's encouraged. "They really don't care about their customers," Herron adds. And that's why they say the message - "I know you got f**ked" -- says it all.

    "If they hadn't left the message like that on the tape," Radford adds, "they said it when they were leaving the store."

    We asked Bill Heard about what we'd found, and the company sent us the following statement:

    "Our absolute commitment is to treat people right. The past problems portrayed by Channel 5 are exactly the kinds of issues we have been working very hard on for more than a year to correct. We have made great progress and we are going to do even more to make sure our customers feel they have been treated right." Just to be clear, some of what we found occurred very recently. Still, the company says it's going to try to work more closely with the Better Business Bureau to fix the problems.




    OLD: http://www.newschannel5.com/Global/story.asp?s=5419376


    This shit is ridiculous. How do they get away with this?
    Who doesn't love a little BBQ?
    Griot's Garage at a Deep Discount

    #2
    Because people are stupid.

    Americans have allowed themselves to be brainwashed into thinking that they MUST have a car payment, and once their car is paid for, they need to trade it in for another new one! How stupid is this?


    Dealers LOVE people who believe everything they tell them, and they REALLY love people who actually believe that the salesman and the dealership are looking out for their best interests. Then they screw them as hard as they possibly can. EVERY car dealership is like this for the most part. They're in the business to make the most money possible on every transaction. They try to use every trick in the book -I love the ads that say "all applications will be accepted".......OF COURSE they'll "accept" the application, doesn't mean they'll "APPROVE" it for a loan......

    If you go to a car dealership to buy a car, you need to be 100% skeptical of everything they tell you, don't be afraid to walk out the door- but if you say you're gonna walk- you better be prepared to walk if they can't come up with a satisfactory deal. All this BS about "this price is only good if you sign the buyer's order right now" is just that, complete BS. Car dealers are swamped with new cars, and they are doing all sorts of things to try to get rid of them.





    Bret.

    Comment


      #3
      Ok but how can it possibly be legal to go to someones house and steal their car back in the middle of the night and then upsell them by $10,000.
      Who doesn't love a little BBQ?
      Griot's Garage at a Deep Discount

      Comment


        #4
        Precisely why I've always bought older cars. It's easier to tell when the mechanic is screwing you...
        '89 325is S50 Track Montser
        '04 X5 Daily/Tow Vehicle

        http://www.avarestoration.com

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        Comment


          #5
          Originally posted by Kruzen View Post
          Ok but how can it possibly be legal to go to someones house and steal their car back in the middle of the night and then upsell them by $10,000.
          Because people are stupid.

          Sounds like they screwed lots of people because those people TRUSTED them. Hell, it may not even be legal, but most people completely lose their minds when it comes to buying and selling cars- they are SOOOOO excited at the prospect of having a new car that they would sign away their entire paycheck if asked.


          IF the story has the details correct, it sounds like the buyer didn't actually own the car she was driving- the dealership did some hocus-pocus with the loan paperwork and it eventually got busted, so then they completely screwed the person by selling them another car at a much higher price. Remember, I'm not supporting what the dealer did or trying to justify it in any way- but it does not surprise me at all.

          I'm not one to jump to legal action for every "injustice", but I'd definitely consider suing the dealership over this if I were their customer.

          Bret
          Last edited by Rigmaster; 11-09-2006, 06:26 AM.

          Comment


            #6
            Originally posted by Rigmaster View Post
            Because people are stupid.

            Sounds like they screwed lots of people because those people TRUSTED them. Hell, it may not even be legal, but most people completely lose their minds when it comes to buying and selling cars- they are SOOOOO excited at the prospect of having a new car that they would sign away their entire paycheck if asked.


            IF the story has the details correct, it sounds like the buyer didn't actually own the car she was driving- the dealership did some hocus-pocus with the loan paperwork and it eventually got busted, so then they completely screwed the person by selling them another car at a much higher price. Remember, I'm not supporting what the dealer did or trying to justify it in any way- but it does not surprise me at all.

            I'm not one to jump to legal action for every "injustice", but I'd definitely consider suing the dealership over this if I were their customer.

            Bret

            People lose their minds when it comes to buying cars period, new or not. A lot of people that have terrible credit go to places like Bill Heard. These people are used to using their credit cards for everything, they're used to the concept of 23% interest rates on purchases. When a dealer throws them financing on a used car at 19.8%, they don't bat an eye. $360 bucks a month too much on a 60 month loan? No problem, we can make it $315 by going 72. That still too much? How about 290 for 77? A cow-orker of mine just bought a new 2007 Mazda 6, on an 80(!) month loan. I've seen Z4's going out on 60 month leases of all things.

            A couple of years back, I had a "friend" with less than reputable credit, he went in to buy a pickup truck, because he "needed a pickup truck" or some nonsense. This was 2001, he bought a 1990 Chevy S10, rust in the rear panels, leaking coolant, trashed heater core, something like 150k on it, for $14,999 off of the JD Byryder lot. His low, low interest rate? 24.4%, with the terms he had (it was like a 48-54 month loan) he was owing over 22k on the truck. I just can't fathom things like that.

            People lose their mind.

            -Charlie
            Swing wild, brake later, don't apologize.
            '89 324d, '76 02, '98 318ti, '03 Z4, '07 MCS, '07 F800s - Bonafide BMW elitist prick.
            FYYFF

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